our story

On the corner of King David Boulevard and Ibn Gabirol St., just across from city hall, is a sign that says "PAPIER" – a unique and stylish store for everything paper. Papier was established on the site where the "Kwik Kopy Printing House" was once located. As customers walk in and out, they tread on the very same cobblestones and memories left behind by its predecessor, turning Papier into a tribute to the world of print, paper and design.
Drawing inspiration from the fashion capitals of the world, Papier is Israeli nostalgia with a touch of global elegance.

As you enter the store, you cannot fail to be impressed by the minimalism of the design, which makes a powerful yet precise statement. The various collections interlace a minimalistic, monochromatic color scheme of black, white and grey, with touches of wood, gold, and silver.

Alongside the paper product collections, you will find unique items, which fit in harmoniously with the store's essence:
- A vintage collection of items from the time we actually sent letters
- Leftovers – Papier's flagship collection, made entirely of recycled materials

Occasionally, Papier displays the work of artists and designers from different fields like ceramics, jewelry, textile and more.

Moreover, for out-of-the-ordinary businesses, Papier is the perfect place to find unforgettable gifts, branded with your business logo.

Papier is much more than a store. It is -
Where the Israel of yesteryear meets the world of tomorrow
Where minimal color subscribes to rich design
Where statements are whispered, yet sound loud and clear


״A Simple and Classic Design will Always Stand the Test of Time״

Sharon Brunsher earned her degree in Industrial and Product Design and worked as a fashion, textile and lifestyle designer.
"My design style is based on minimalism," says Sharon. ”The secret is simplicity. This approach has typified my work in both fashion and lifestyle projects, so my connection with Papier was instantaneous. Our design philosophy is very clear:

We place an emphasis on a monochromatic color scheme, which reflects my minimalistic, clean design style. I believe in things that are classic, rather than trends, and I try not to be swayed by fashions. This is how we create a timeless design that is always relevant."

״Paper is Exciting, It Deserves to be Front of Stage״

Shiran Rockaway Bahry specializes in branding. She is a graduate of the Visual Communications department at Shenkar College of Design.

"I believe you can touch people through design. Design should inspire and excite you, and paper does exactly that. The world of paper has always fascinated me and when this opportunity came along, I knew it was going to be extraordinary. With Papier, the paper always gets center-stage. My role is to put it in the spotlight, and let it be what it was meant to be.

In this digital age, I find paper is going through a revival, because it's tangible, and has character, scent and feel. It's very important to me to preserve all of these attributes in my work."

Located in the heart of Tel Aviv, the Papier store stocks all the products displayed in this website. The store also offers special treats and unique items, such as textile products, household and special gifts.


We believe in innovative, outside-the-box collaborations.

So, you will find our collections in select Israeli stores, as well as leading stores around the globe.

We love to renew and get inspired, so if you have any ideas, offers or suggestions - we would love to hear from you.

We invite you to contact us and promise to get back to you soon.